Charges for B-mobile SIM Card in 2005 and now

Yesterday I bought a new B-mobile SIM Card. I had been using Tashicell since it came into market. When mobile was first introduced in Bhutan, I used B-mobile. We did not have a choice then. It was in 2005 and we had to pay Nu 600 for just the sim card. There was not a single chhetrum of talk time with that. Having seen the mobile services in India, especially AirCell that had been giving free text messages to all countries, I felt deceived. I mean, it was like Bhutan Telecom wanted to force it down your throat. This is a very good example of market monopoly, I am sure.

I made the switch to Tashicell when it started giving free calls and text messages when it first started, and I stayed with them since then. Yesterday I decided to go back to B-mobile because all my family members use its service. Calls between Tashicell and B-mobile are more expensive than calls between the same service providers. This time, I had to pay just Nu 50. And it carried full talk time – which means, the sim card was basically for free. I remember Bhutan Telecom having reduced the price of their sim cards to Nu 75 after Tashicell came into market. This shows how important competition is. Anyway, I am not trying to make any kind of analysis. I was just surprised that in eight years, the price of the sim card for B-mobile has come down by more than 90%. This is good for the service users. But I still feel a little sad that they started with such high price.


I also still hold that hard feeling against B-Mobile. I was just a college student and I didn't have enough money, I feel so badly robbed.
Nu.600 for a SIMcard and
Remember it was Nu.5 per minute and even if the call drops at 1st sec, Nu.5 was deducted anyway.

I was always grateful to Tashi Cell for the competetion.
I am looking forward to similar changes in Drukair after Tashi Air starts flying,
and I am looking forward to a private TV station to see changes in BBS...

Felt really nice reading this piece of yours.
Kuenza L said…
I know Passu. I had just finished college and had no work. Having to pay such a sum for just a SIM card was too much. Like you said, hopefully DrukAir will improve their services -- especially the cost of the ticket, and will be affordable for more people after Tashi Air comes up.

Popular posts from this blog

My Home is no more

Dechen in K2